Twitter – often and easily dismissed  because of the question “What are you doing?”   When I was first encouraged to dabble with Twitter,  that question alone created a sense of skepticism as it immediately conjured thoughts of the mundane and idle.

What could I be doing?  A question, that if more people wondered, asked and answered, would unleash a tremendous energy.

And there it was, the makings of what was sure to be a thoughtful discussion piece.  A ‘save draft’ and quick visit to tweetdeck later and there he was, Brian Solis.

“What inspires you?” or “What did you learn today?”  Those two questions provide the building blocks for one that keeps my interest and energy levels high.  What could I be doing?

Now, if only that initial push to adopt twitter had been an introduction to enriched media, a single tool that easily provides a wealth of information through a vast network of like minds and interest.  The activity is social, the result is an enriched exchange.

  • Can’t attend a conference?  Follow it and create networks/followers.
  • At a conference?  Follow it and meet your networks.
  • Responsible for a key file, policy or activity?  Follow it and connect or correct.
  • In another city? Spontaneous gatherings.
  • Contacts in your city?  Case in point –  #pint2.0 .

The last is certainly not the first gathering of like minds, over beer no less.   It’s just that much easier and to find those (also in the gov’t) with whom you should work more,  meet, raise a glass, and plot.   That’s uber-local.

For those of you who feel you have unharnessed potential to do more than that which you should be doing, or are struggling with how to get started,  it was only a matter of time before something came along that just made it too easy.

Oh, and there’s no harm in telling people what you’re drinking once you’ve gone and done it!

M.